our mission is to create
Open-ended, educational toys that spark imagination and encourage independence - all without the hefty price tag or the plastic junk.
How it all began
Founded in 2025 by a Sydney-based mum of a curious and energetic toddler, Kids Play Emporium was born out of frustration with toys that were poorly made, overpriced, or quickly outgrown. Motivated by the need for something better, she set out to create toys that aligned with her values of simplicity, independence, and meaningful play.
Our toys are thoughtfully designed to be:
- Affordable and accessible
- Supportive of independent, purposeful play
- Educational and open-ended
- Mess-free
- Designed to grow with children through different developmental stages
- Durable enough for real-world use — indoors and out
- Easy to pack and take on the go
What Makes Us Different
High Quality & Non-Toxic
We believe high-quality, developmentally respectful toys should be accessible to every family. Our products are made from durable, long-lasting materials, not cheap plastics, and are designed to grow with your child through each stage of development. They’re built to withstand real-world play: dropped, chewed, and even left outside.
Mess Free Play
A calm, prepared environment supports a child’s focus—and helps parents too. Our mess-free, easy-to-clean products promote independent use and effortless pack-away. Each item is thoughtfully designed with minimal cleanup in mind and packaged for simple, space-saving storage.
Educational Designs
Rooted in Montessori principles, our toys are intentionally open-ended, allowing children to explore, create, and discover without instruction. With no "right" way to play, children are empowered to lead their own learning, develop independence, and use their imagination freely.
Mum Made, Kid Approved
Designed by mums with a deep understanding of child development, our products meet the needs of both children and caregivers. Suitable from 6 months and up, they combine purposeful play with joyful learning—nurturing curiosity, fine motor skills, and creativity at every stage.
Meet Our Founder
At Kids Play Emporium, we believe children thrive when given the freedom to explore, imagine, and learn at their own pace. Our mission is to support that journey with thoughtfully designed toys that are not only educational and enduring, but also give parents peace of mind — and a few quiet moments. Designed by a parent (Steph, pictured right), tested by toddlers (Julian, pictured right), and built to last, our toys respect the developmental needs of children while supporting the everyday needs of families.